Digital Product Services
What we do
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As an experienced product leader, Allison and the team will support you as you start to scale your business and team. Engagement usually can run from 1-12 months, with flexible monthly retainer arrangements, anywhere from 10-60 hours per month. We’re happy to help you interview and hire a full-time product professional when the time is right. Allison also offers the option to stay on as an advisor if desired.
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This goes beyond the UX of your product. We will collect existing documentation of the business strategy, vison, value proposition, customers, and product features. I then review and summarize your existing strategy - in a report including product strategy canvases and visuals.
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Guidance to define and evolve your product vision, set goals, prioritize features that will deliver the most value to your customers and the business, and create a roadmap for achieving your product goals.
In addition, measure the success of your product, using quantitative data and qualitative insights to inform product decisions and improve the UX.
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Conduct user research to understand customer needs, motivations, and pain points, and use this information to help you create user-centered products and solve customer pain points.
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Explore industry trends, evaluate competitive landscapes, and decode consumer behaviors to reveal actionable opportunities and insights, ensuring your products are strategically aligned with market demands.
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Some of our favorite product strategy activities include: ideation sessions, virtual or in-person white boarding, user journey mapping, developing a roadmap, implementing a product vision, 1:1 interviews with users, hosting webinars, team collaboration and relationship building, learning fast and iterating.